The studio behind your studio.
Synthetic White AI Studio builds private, white label AI content platforms for brands and the agencies who serve them. We sit behind your name so your teams can create at the speed of a brief without betting the brand on one model vendor.
Creative AI should feel like yours.
We started Synthetic White after watching the same story play out in brand after brand. Marketing wanted AI in every workflow. Legal wanted to know where the training data came from. Brand wanted everything to look like the guidelines. And somebody was asked to pick one image model for the next three years with information that would be stale in three months.
So we built the piece that was missing: a studio that carries the company's own name and brand kit, routes every brief to the right image, video, audio or copy model automatically, and can run wherever legal and security need it to. White label, private, model agnostic. That's the whole idea.
The name comes from white light. Every colour is in there, you just need the right prism.
Built by two people who have shipped this before.
Marco Cavazzana
Marco leads the company, the product direction and the customer side. Before Synthetic White he spent his career at the intersection of brand, technology and enterprise sales, watching creative teams fight their tools. [Confirm bio.]
LinkedInUsman Asif
Usman leads engineering, the model router and the private deployment stack. He has built and run production AI systems for organisations where data cannot leave the building. [Confirm bio.]
LinkedInFour things we won't compromise on.
Your name, not ours
We're the studio behind the studio. If your teams never hear about us, we did our job.
Model agnostic, always
We have no vendor to protect. The best model for the task wins, every time.
Private and safe by default
Data controls and content rights are the starting point of every design decision, not a checkbox at the end.
Ship in weeks
Enterprise doesn't have to mean slow. We measure ourselves on time to first on-brand campaign.
Small team. Enterprise scars.
Engineers, designers and operators who have shipped AI inside regulated companies before, and know exactly which meeting kills a project.
We're hiring.
Remote across Europe. Engineering, design and enterprise sales.
Agencies and consultancies that resell the platform to their clients under their own brand.
Get in touchBrand assets and background available on request.
Get in touchPrefer email? Reach us any time, a human replies.
Get in touchSee your brand kit generating this week.
Thirty minutes. A live studio in your colours, your brand kit loaded, a real campaign brief, before you commit to anything.